Monday, January 31, 2011
Today is everyone's favorite show - Site Reviews and Your Questions Answered!

Do you want your site reviewed or have ecommerce questions?

Submit your website or question now by going to:

Then join me at 6:00 PM Eastern as we discuss the new Google algorithm changes and answer all of your Ecommerce questions.

You can listen live, chat with friends, and have a great time learning by going to: 

I look forward to seeing you there!

by: Shawna Seigel

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Monday, January 24, 2011

There are only two things we are guaranteed in life. Death and taxes.

For store owners, the thought of taxes is downright scary. That's where we come in!

Start the New Year right and learn what you need to know for your Ecommerce store now, that will make next year's year end taxes a breeze!

Join me at 6:00 PM Eastern by going to:

You can ask questions, chat with friends, and have a wonderful time!

by: Shawna Seigel

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Thursday, January 20, 2011
First, let me apologize for not "socializing" as much as I normally do.

I have been working quite a bit on video reviews for our customers and it really is taking up most of my time. Plus, I have a new "secret" project I am working on that I will tell you about very soon. I promise!

Second, I have to stop all that for a few days and head down south with my husband. One his family members passed away and we are leaving in a few minutes.

Third, thank you for your patience and I will be back Monday with exciting stuffs (stuffs makes sense right??) just for you!

Have a good weekend and talk to you Monday.

by: Shawna Seigel

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Monday, January 17, 2011
comScore, released its monthly comScore Search analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 66.6 percent of searches conducted.

Google Sites led the U.S. explicit core search market in December with 66.6 percent market share (up 0.4 percentage points), followed by Yahoo! Sites with 16.0 percent and Microsoft sites with 12.0 percent (up 0.2 percentage points). Ask Network accounted for 3.5 percent of explicit core searches, followed by AOL LLC Network with 1.9 percent.

More than 16.4 billion explicit core searches were conducted in December. Google Sites ranked first with nearly 11.0 billion searches, up 3 percent versus November. Yahoo! Sites came in second with 2.6 billion, followed by Microsoft Sites with nearly 2.0 billion (up 4 percent), Ask Network with 575 million and AOL LLC Network with 312 million.

U.S. Total Core Search
Google Sites accounted for 64.3 percent of total core search queries conducted, followed by Yahoo! Sites with 18.8 percent and Microsoft Sites with 12.0 percent (up 0.7 percentage points). Ask Network comprised 3.2 percent of total search queries, followed by AOL LLC Network with 1.7 percent.

by: Shawna Seigel

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Tuesday, January 11, 2011
Linda Bustos from GetElastic posted a link yesterday on Twitter to a fantastic article on Blogging apps for the iPad.

As you all know, I highly recommend blogging as a way to connect with your customers, use as a home base for your social media marketing, and for search engine optimization.

There were several tools that I use on a regular basis and a few that I had not heard of. I went searching today for the original article and found a second. So let's discuss both!

1. The original 7 Essential iPad Apps for Blogging -
  • My favorite tool from this blog is Dropbox. Dropbox allows me to store my files that I need to access from any computer, iPad, or phone. This is a must have tool for busy store owners working from many locations.

  • My new favorite app is Pulse. This free app keeps you in the know and looks gorgeous too!

  • My I gotta use it more app is InstaPaper. This tool could really help all of us to create new blog articles. For instance, you see something on another article that makes you think of your own article. Hmm just like this one :)

2. 7 Amazing Apps for Blogging
  • My favorite tool from this post is Early Edition. It is the ONLY RSS feader I use. I set up all my feeds in Google then import. It is the best and easiest way to keep up with all my favorite bloggers.

  • My new favorite app is Splitbrowser. I have multiple screens open at all times when I am working and have always felt like I was missing out on something.

  • My I gotta use it more app is Evernote. I take notes all day and love my notes. This app would help me to get them all organized and in one place.

One app that was not mentioned that I use quite a bit is called Good Reader.

I use GoodReader for iPad to read all of my PDF documents. It is also a great file manager, txt file reader, and audio/video player.

Great app for staying on top of your field by always staying educated!

Do you have a favorite app that was not mentioned in the articles above that you use for blogging?

by: Shawna Seigel

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Monday, January 10, 2011

I have missed you so much! The last three weeks I have been so busy doing video site reviews that I haven't had much time to communicate. 
I am still working on those and each one takes about an hour by the time I research, record, edit, upload, and send.
Thank goodness Rene and Michael in our office has been helping me to get those reviews completed for those who wanted it RIGHT away!
After a three week break, Ecom Experts is back today with an important show...
Saving money on your credit card processing fees.
We will get started at 6:00 PM Eastern and you can listen live by going to:
When I first started out, I didn't pay much attention to this fee or that fee. It didn't seem like it mattered that much.
What are a few pennies here or there? 
Then I became successful selling online and it became a few dollars here and there. Then it became a few hundred dollars here and there. 
I started paying attention to everything and I recommend you do the same...Do it now and save yourself wasted money later.
Today we will be discussing:
  • What are the frustrations of credit card fees?
  • How much are you being charged?
  • What factors affect your rate?
  • How can you reduce your rate?
  • What hidden rates are out there?
  • How can you negotiate with the bank for a lower fee?
We will get started at 6:00 PM Eastern and I hope to see you live.
Just go to:

by: Shawna Seigel

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Wednesday, January 05, 2011
comScore today reported that retail e-commerce spending for the entire November – December 2010 holiday season reached $32.6 billion, marking a 12-percent increase versus last year and an all-time record for the season.

For the first time since comScore began tracking e-commerce activity in 2001, Cyber Monday (Monday, Nov. 29) ranked as the heaviest online spending day of the year at $1.028 billion.

It also registers as the first online spending day on record to surpass the $1 billion spending threshold!

Green Monday (Monday, Dec. 13) ranked as the second heaviest day at $954 million, followed by Monday, December 6 at $943 million.

Free Shipping Day (Friday, Dec. 17) ranked fourth at $942 million, while Thursday, December 16 rounded out the top five with $930 million.

Eight days in total surpassed $900 million in spending this holiday season.

“The 2010 online holiday shopping season was a memorable one in which we saw spending rebound strongly from the recession of 2008 and 2009, and slightly exceed even our early expectations,” said comScore chairman Gian Fulgoni. “We saw spending increase at a rate of 12 percent for the season, outpacing our forecasted 11-percent growth, and set a new holiday season record as total e-commerce spending reached $32.6 billion. This year, retailers targeted many of their promotions even earlier than usual and reaped the benefits. The season will be remembered for an exceptional Cyber Monday, which was the first billion-dollar spending day in history, and the first time we’ve witnessed Cyber Monday rank as the heaviest online spending day of the year. And of course, we cannot forget the impact of free shipping, which was used in more than half of all e-commerce transactions this season, up significantly from last year.”

by: Shawna Seigel

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Monday, January 03, 2011

comScore reported holiday season retail e-commerce spending for the first 56 days of the November – December 2010 holiday season. For the holiday season-to-date, $30.81 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. The most recent week (week ending Dec. 26) witnessed $2.45 billion in spending, an increase of 17 percent versus the corresponding week last year.

“Online holiday spending has remained strong through Christmas and we’ve already seen the season totals easily surpass the levels of the past few years to set a new record for spending at almost $31 billion,” said comScore chairman Gian Fulgoni. “For at least this holiday season, the American consumer has been able to shrug off the continuing economic challenges of high unemployment rates and depressed housing prices and spend at a rate that has been slightly stronger than we had expected. After the past few years’ struggles, it is gratifying to see e-commerce return to a state that can only be described as a very merry holiday shopping season.”

Top Growing Retail Categories

Computer Hardware ranks as the top growing category for the holiday season to date with a 23-percent increase versus last year. Purchases of handheld devices (such as Apple iPads and e-readers) and laptop computers have driven much of the category growth. Books & Magazines ranks second with 22 percent growth, followed by Consumer Electronics (up 21 percent), Computer Software excluding PC Games (up 20 percent) and Toys (up 16 percent). Other categories in the top ten included Jewelry & Watches (up 11 percent) and Apparel & Accessories (up 8 percent).

by: Shawna Seigel

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