Wednesday, September 30, 2009

It's that time of the month again!

Our monthly newsletter is ready to go with lots of great information and of course, another new and free e-book from 1 Choice.

You will also find 20 interviews from Ad Tech Chicago, proof that faster websites improve your online business, new webinars scheduled
for October, and much much more.

Sincerely,

Shawna Fennell
1 Choice 4 Your Store

P.S.
The 350 social media tactics are broken down into 7 different areas. I
think you will really enjoy this set!



by: Shawna Seigel



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Monday, September 14, 2009

Before I tell you about these awesome interviews, I want to apologize for not being online last week. As most of you know, I have an arthritis disease called Ankylosis Spondylitis. Every once in awhile it flares up and keeps me in bed for a bit. I am trying my best to kick it and hope to back full time next week.

Now on to the good stuff!

I was able to attend Ad:Tech Chicago last week on behalf of 1 Choice and WebmasterRadio.fm

I had a great time and was able to interview some really amazing people. Check out the interviews below.

I promise you will learn some really interesting stuff that will help your business grow.

Leveraging Digital Audience Networks
Frank Addante, Founder and CEO of the Rubicon Project, discusses his AdTech Chicago 2009 presentation on How to Best Leverage Digital Audience Networks.

Media Representation and Placement
Ignacio Roizman is Managing Partner of Jumba Media Group, which specializes in media representation & placement providing unique consulting services for companies whose marketing is focused in the Latin American, Caribbean, US Hispanic, & International Markets.

Shopping Cart Solutions
Gary Jezorski of Premium Web Cart tells us how they are working with marketers to effectively use their shopping cart system, plus we learn some of their interactive solutions.

Using Video in Campaigns
iSpeakvideo is the leading provider of Video Spokespeople for websites, boasting HD quality videos, talented actors, brilliant copywriting, and robust tracking system.

Web Content Management
Learn about Sitecore and their Web Content Management System and portal software solutions with their regional director Eric Bowser.

Enterprise Phone Call Tracking
Mongoose Metrics provides business class phone call tracking for both online marketers as well as traditional offline marketing campaigns and their head of product and technology development Bradley Reynolds tells us about it.

Plum Productions
Plum Productions, based in Chicago providing video production, camera crews, digital editing, fine graphics and web design, is profiled by producer Diana Dilger and founder Tim Plum.

Creative Sessions at AdTech Chicago 2009
Barb Rogers of online ad network Casale Media discusses what information she has taken from the creative minded sessions at AdTech Chicago 2009.

IfByPhone Interactive Voice Response
Providers of Interactive Voice Response, voice broadcasting, phone numbers, call routing and call tracking, we learn about IfByPhone.

Mapping Influence Social Graphing
Andrea Harrison, Strategy Director for Razorfish fills us in on her companys sponsored workshop at AdTech Chicago 2009 on Mapping Your Influence,The Power of the Social Graph.

Direct Response Offer Management
DDrome is a Direct Response Offer Management Engine that offers Advanced Customer & Order, Chargeback, Return, Continuity Plan and Sales Floor Management, Affiliate and Conversion Tracking, Extensive Real Time Reporting, Landing Page Integration, Shipment and Tracking System and more.

iContact Email Marketing
Ryan Blair handles enterprise sales for iContact, an Email Marketing and Surveying Application that makes it really easy to create, send, and track email newsletters, surveys, and autoresponders. He explains the importance of email marketing.

TheBabyCD with Timothy Kelly
Timothy Kelly is the President of The BabyCD, which offers information on key topics such as health, fitness, nutrition, gestation & baby-care.

Integrating Mobile Marketing and Advertising
Patrick Moorhead, Director of Emerging Media at Razorfish, fills us in on his AdTech Chicago 2009 presentations on Integrating Mobile Marketing and Advertising in Today’s Economic Climate and The Invisible Web: What It Is, How Will It Change Your Life and What It Will Mean to Live in The Cloud.

Defining Segmentation
Defining Segmentation with Michael Ward President of NetResults, provider of Marketing Automation, Demand Generation, and Lead Management Software for Small to Medium Size Businesses.

Interactive SMS Mobile Marketing
We hear from Michael Falato, Vice President of Sales and Business Development for TxtStation, which offers Interactive SMS Mobile Marketing, Consumer Engaging Technology and Marketing Intelligence.

Mobile Technology Solutions
Michael Ahearn is here to tell us about iLoop mobile,offering mobile technology and services for interactive mobile marketing and mobile content distribution.

Search Tactics and Techniques for Emerging Platforms
Jeff Ferguson of Local.com fills us in on his AdTech Chicago 2009 presentation on Search Tactics and Techniques for Emerging Platforms.



by: Shawna Seigel



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