Tuesday, March 31, 2009
First of all, thank you SO much for all of your votes for 1 Choice.
Today is the last day of voting and if you have time to cast one
more vote today, we would be so thankful!!

http://www.startupnation.com/leading-moms-2009/contestant/6324/index.php

Second, thank you for spreading the word about the contest. Many
Moms In Business that you know were able to join in on the contest
and get some exposure for their business.

Third, we wanted to remind you that we have a webinar on Thursday
at 2:00 PM Eastern.

We are going through the 5 steps needed to open your Yahoo Store.

I will try to stay as long as I can and answer all of your
questions regarding the Yahoo Store.

Sign up by going to:
https://www1.gotomeeting.com/register/414049938

Finally, we have just added 3 new videos that I think you will find
VERY useful!

Add Links To Your Images Video Tutorial

I hope you enjoy them and I promise to have more soon!

Thank you again for your votes and have a wonderful day!


by: Shawna Seigel



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Monday, March 30, 2009

1 Choice 4 Your Store has been nominated for the Leading Moms in
Business Competition.

http://www.startupnation.com/leading-moms-2009/contestant/6324/index.php


I am so excited about this competition!

I started 1 Choice because I enjoyed helping other single work at
home moms like myself. It was so much fun, that I started a brand
new business helping as many people as I could.

This competition is a way for our business to find other people who
need help getting started online and I come to you asking for a
HUGE favor.

Will you please Vote For Us?

The competition ends in just 2 days and although we got into the
contest late in the game, I think we can still come through with
just a little help!

Now I know I just asked you for one favor, but actually I have 3
favors to ask of you.

1. Please vote for 1 Choice

2. If you are a mom like me, add your business to this
competition!! Then send us your link so that all of us here at 1
Choice can vote for you.

3. Please forward this to your friends and ask them to vote as
well. If they know of a hard working mom that owns her own
business, they will also be able to pass on the information!

So those are my huge favors.

Thank you in advance and before I go, quick reminder that our New
Videos are awesome!

Everyone is enjoying them and we appreciate all your feedback :)


by: Shawna Seigel



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Thursday, March 26, 2009
I have a TON of new video tutorials for you!

~How to create your own SEO friendly IDs in the Yahoo Store.
This helps you create SEO friendly URL's that your customers and
the search engines will love.

~How to customize your shopping cart to increase conversions

~How to create your own custom graphics for your shopping cart

~Over 40 Video Tutorials to help you with your Yahoo Store

PLUS!!

If you missed our webinar we had Tuesday evening, let me tell you...

It was awesome!!

We had a HUGE turnout and we received the most amazing feedback
from everyone that attended.

If you missed out, you can catch the rebroadcast in this month's
newsletter plus get access to all of our new video tutorials.

Oh and one more thing, I have also included some really great
coupons in our newsletter that I think you will be very happy about!

Visit http://tinyurl.com/1choicenews for all the details!



Sincerely,

Shawna Fennell


by: Shawna Seigel



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Tuesday, March 24, 2009
I am SO sorry for being so quiet lately. I have been so busy and staying so focused.

On the other side, I think when you see what I have been up to... you will understand!!

I have added over 15 more video tutorials to our website.

I have added awesome video tutorials to show you how to customize your Yahoo Store for FREE.

I have been updating our Learning Center

Plus we have a webinar tonight that is unlike any other we have done before!

Remember my blog post telling you my New Year's Resolution?

"My resolution for 2009 is to bring more education to our store owners"

I am staying on track baby!!! More to come very soon!!




***Special Webinar*** Customize Your Yahoo Store


Tue, Mar 24, 2009 9:00 PM - 10:00 PM EDT More Information


by: Shawna Seigel



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Friday, March 20, 2009

Are you ready to go from drab to fab?

We are going to show you how to customize the look and feel of your Yahoo Store.

Change the colors, add a logo or header, and let's customize your Yahoo Cart too!

Don't have a custom logo?

No problem!

We are going to show you how to create a logo and custom buttons for your Yahoo Store in less than 10 minutes.

All of these changes are going to help you to increase your conversion rates!

Join us this Tuesday, Mar 24, 2009 at 9:00 PM - 10:00 PM EDT

More Information


by: Shawna Seigel



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Thursday, March 19, 2009
With a few small changes to your add to cart button, you can easily increase conversion rates.

Whether you hire a graphic designer create your button or use our 1 Choice Kits to create a new add to cart image... adding the button to your Yahoo Store is super easy!

Check out our video tutorial showing you step by step how to customize your add to cart button and increase conversion rates today!



by: Shawna Seigel



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Wednesday, March 18, 2009
I am in the process of creating some awesome tutorials for our Do It Yourself Graphic Kits.

One of the tutorials I have created teaches you how to find files on your computer by opening an explorer window on your PC.

I realized after talking with several of our customers that this tip would be an important one to have on our website and hope you enjoy!



by: Shawna Seigel



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Tuesday, March 17, 2009
Have you tried to search for a folder on your PC, scratch your head, and wonder...

"Why the heck can't I find something that should be so dang easy?"

Before you pull out all of your hair, you may want to verify that you have the correct settings in place first.

Windows by default does not show you all files and folders on your machine.

So we created a video tutorial to show you how to change your settings in order to view all files and folders on your computer with just a few simple clicks!



by: Shawna Seigel



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Thursday, March 12, 2009

Customers are always asking us,

"How can I add a video I uploaded to YouTube to my Yahoo Store?"

In fact, every time we do an online webinar...we get this question.

So we decided to create a video tutorial showing you step by step how to take your videos from YouTube to your Yahoo Store.

We hope you enjoy!!




by: Shawna Seigel



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Wednesday, March 11, 2009

My first cool tool for your website is a Stripe Generator to create backgrounds.

**Be Careful**

It is so easy and so much fun that it becomes addicting quickly!!

Yes it is free too.

The above come from a girl named Rachel who has created a ton of backgrounds if you don't want to create your own.

My next cool tool is a tab generator. Tabs are lots of fun to create and look great on your website too!

Yep this is free too!

Let me know what you think about these fun new tools!

Oh and have some fun please :)


by: Shawna Seigel



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Monday, March 09, 2009
Is this a trick?

You should know me by now... I do not trick my readers.

So yes, I am giving you a gift card in the amount of $100 to spend
at 1 Choice.

Do you have to spend a minimum first?

No.

Do you have to promise to spend money later?

No.

What do you have to do?

Come to our webinar tomorrow evening and we will give you the
coupon code and the rest of the details.

That's it.

Ok.... Why are we doing this?

We have had the pride and privilege of helping over 300 people open
a new Yahoo Store in last 2 months.

But, our job is not done yet.

We need to help you to become successful. We need to help you get
your store opened for business and start selling today!

So join us Tuesday evening for our Open for Business Webinar at
7:00 PM Eastern.

Sign up at:
https://www1.gotomeeting.com/register/153184578

See you there!


by: Shawna Seigel



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Wednesday, March 04, 2009
New from Yahoo...updated Coupon Manager!!

Check it out!!

"You will be able to create two types of coupons in Coupon Manager: standard (the coupons you've always had), and new single-use coupons, which are created in series. Single-use coupons can be redeemed one time only, giving you the freedom to create offers tailored for specific customers without the worry of coupons being shared."




Here are some promotional ideas from Yahoo:

* Include a printed single-use coupon offer in outgoing shipments
* Have multiple stores? Cross-Sell coupon offers in outgoing shipments
* Offer single-use coupons via Live Chat agents in cases where abandonment may be likely
* Offer single-use coupons as incentives to increase customer satisfaction
* Merge single-use coupon codes into email marketing campaigns


by: Shawna Seigel



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Are you ready to learn how easy it is to open a new Yahoo Store for business in just 6 easy steps.

Within an hour we will go through each step and open our new Yahoo Store for business!

It really is that easy. Sign up now and see for yourself!

Already have a Yahoo Store? No problem! Our past attendees have stated that they learn something new by attending our webinars! Perhaps you will too :)

We have set up an afternoon and evening webinar. You can pick the time that suits your schedule best!

Thursday, March 5, 2009 2:00 PM - 3:00 PM EST Sign Up Now

Tuesday, March 10, 2009 7:00 PM - 8:00 PM EDT Sign Up Now


by: Shawna Seigel



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I wanted to share with you a post on the Yahoo! Search Marketing blog that shares 4 excellent tools you should be using. It's called "4 Tools You Should Be Using"


Customers often ask us how they can go about getting reports for their search marketing efforts with Yahoo. One of the links from the blog takes you to a learning page that will show you how to create all the reports you need to run a successful campaign!

Plus, if you want to see into the future....

"The data in our forecasting tool is based on historical traffic for the keyword, which is calculated using a combination of your bid on this keyword and the keyword’s track record, including previous bids of other advertisers and monthly click volume. Many factors, including the bidding behavior of other advertisers, your campaign settings and the quality of your ad and its relevance to searches, could significantly influence your actual results. Learn more about forecasting tools."

Cool stuff!!

While you are there, make sure to also read New Ad Targeting Products Announced


by: Shawna Seigel



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Tuesday, March 03, 2009

Beat the Downturn, Increase Site Profitability

1 Choice is excited to announce that we have partnered with Winbuyer to bring you an innovative new product - free of charge - which can help you increase your site's profitability by allowing your customers to comparison shop right on your site.

For years, giant retailers like Amazon and Buy.com have been giving shoppers the ability to compare real-time prices within their sites and earning from it. Now, through 1choice, you can too. Simply contact Winbuyer to get the application on your site.

It should take you approximately 15 minutes to copy and paste the script into your product description pages - and gain access to untapped profit potential.

Winbuyer

Keep Customers on Your Site The Winbuyer application helps you manage your brand and reaffirms the competitiveness of your prices. In addition to the ability to match the look of the application to your site, you can manage how many competitors and which competitors are displayed. Save consumers the hassle of searching for comparable products and profit!

Increase Revenue Generating Opportunities We all know shoppers compare prices. They bounce around between stores, comparison shopping engines and various other search engines until they finally find what they are looking for. Regardless of the trip they take, in the end, the profit from all this travel goes to the search engines (for PPC) and one sole retailer (for the sale).

Now, you can bite into the search engine pie. When you put the Winbuyer application on your product pages, you give your competitors the ability to pay you for the traffic you send them.

Earn More in PPC. Winbuyer helps you earn more by sending your traffic to the highest bidders. The application not only finds matching products, but finds you the highest paying PPC's for those products.

Getting on the WinBuyer PPC rate card also means that you'll automatically be entitled to premium PPC offers – you'll earn up to three times more for each PPC through WinBuyer's traffic pooling system than as an individual retailer.


by: Shawna Seigel



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Monday, March 02, 2009

This weekend AT&T lost a sale due to poor customer service.

In today's economy, can they really afford to lose more sales?

So here is what happened. Thursday evening momma upgrades our Iphones to the new 3g. As soon as she brings me the phone, I realize that I make the mistake of saying that I need the 8 GB.

We return to the store 2 days later to get the 16GB.

I have not used the new phone. I have not even turned on the new phone. It has not had service switched to the new phone. It is still in the box nothing touched.

While waiting I grabbed a $20 cover and the gentlemen comes over and tells me there is a 10% charge to upgrade to the more expensive phone.

Excuse me??

I am coming into your store wanting to exchange a brand new phone never used, wanting to spend more money with you to buy the bigger one, and you want to charge me to do this????

I tell him forget it. I will keep my same phone that I have. We live in South Bend and the Iphone is not my primary phone (I am a Blackberry user).

However, he won't take the phone back because we wrote a check!

He tells us to go use the phone for 10 more days and then he will take it back.

Stupid.

Now let me tell you how this would have gone down if we were at Sprint...

"I am sorry we have to charge you for the exchange, but I see you are getting an accessory. Why don't I give you the accessory for free to offset the charge?"

My response would have been....SOLD

Instead, AT&T lost the sale and now I am wondering if I need their services at all.


by: Shawna Seigel



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