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Wednesday, December 30, 2009

As many of you probably know by now, the Yahoo Store platform has been a little unsteady the last two days.

Store owners are asking me, is it time to make a leap over to a new platform?

Sorry to disappoint but, my answer is no.

I have been with Yahoo Stores for 10 years now and during that 10 years I have had sites hosted on:

  • Yahoo
  • GoDaddy
  • Dedicated Servers
  • and everything in between
Every single one of those sites have gone down one time or another. It is just the facts of life. We may not like it but, it does happen.

Thankfully with our websites hosted on Yahoo, it does not happen NEARLY as often as it does to other websites hosted other places.

I know what you are asking, "Well what caused all this to happen in the first place?"

My guess based on rumors (again this is just a guess) is that the Yahoo servers were attacked by the same thing that took down Amazon right before Christmas.

What can you do?

There are two things that I recommend:
  1. Sign up for alerts on the Yahoo Store Status page

  2. Sign up for alerts through a Web Monitoring Website

Why do both?

The Yahoo Store status page is usually the last place that tells you that your store is down. For instance... Monday when all of the Yahoo Stores went down, it took the status page 22 minutes to note that there was a problem with the Yahoo Stores.

I don't know about you but, I want to know MUCH faster than 22 minutes if my website is down.

By the time Yahoo updated its status page:

What is wrong with finding our your website is down 22 minutes later?

For 22 minutes Yahoo Store owners still had ad campaigns running and people clicking on their ads. For 22 minutes Yahoo Store owners still were paying for people to click on those links and not get anywhere.

That is a lot of wasted money.

There were some store owners that never knew about the outage until it was over because they don't get any alerts whatsoever. Those store owners paid for 2 and half hours worth of people clicking on their links and not being able to get to their website.

More wasted money.

What did 1 Choice do?

We saw how long it took for store owners to realize their store was down and thought... this is taking way too long. Store owners need to know this information immediately. We need a solution.

We found a website monitoring service that we could partner with that would give you a free trial, let you know that minute your website was down, check to make sure your shopping cart URL is always working, and would alert you through text message or email.

We created a video to show you how easy it is to get set up and know exactly when your store or your shopping cart goes down.

We hope that this solution will help everyone and will save you lost dollars!

We have created a short video to show you how easy it is to get set up and start monitoring not only your website but, your shopping cart URL as well.

Let us know if you have any questions!

by: Shawna Seigel

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