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Tuesday, November 10, 2009
You are shopping online and you find the product you want. You put the item in your cart and get ready to check out.
Then you see the following:
"If you have a Coupon / Promotional code that can be redeemed from this store, please enter the offer code in the box below."
Wait, I do not have a coupon. Should I have a coupon? Should I search for a coupon? Should I wait to purchase my item until I have a coupon?
Your customers should be focusing on completing the sale and not whether or not they have a coupon.
I interviewed Mike Ober on our weekly show Ecom Experts who provided some AWESOME advice -
Put a link next to the coupon box that says, "See current offers"
Offer your customers a bonus and save the sale!
So let's go into Checkout Manager and create that link in our Yahoo Store!
From the Checkout Manager - Click on Page Configuration
Now make sure that you are on the Shopping Cart tab or if you use a single page check out the tab will be Single-Page Checkout
From here we want to click on the small radio button next to Coupon Code / Promotional Code. Then we will click the Add Button.
For Field Display Name, let's put in something we will remember. I will put in Current Offers Link.
I will also choose Do Not Display Field Name in Checkout.
I have a choice to put the link above or below the section. I will put it at the Bottom of the Section.
For Field Type, I will choose Plain Text so I can put in some basic html for the link to my current offers.
Now I will click Next.
Now let's put in our link.
For Field Id I used CurrentOffers
For the plain text, copy the code below BUT CHANGE MYDOMAIN TO YOUR DOMAIN:
The html code above will open a new window and send your customers to a page called Current Offers. We want the page to open in a new window so that they do not leave the checkout page!
Time to click the Save & Preview button!
Looks awesome :)
But before we can publish, we have to create a page within our store with the id current-offers.
Let's go in store editor.
Make sure you are in advanced editor and click contents.
Then click New
For the id put in current-offers for the type put item. Click Continue.
Now create your Current Offers page and publish. Wait until it has completed and then go back to your store manager and click Publish Order Settings.
After that has finished publishing, go to your website and TEST TEST TEST.
I will have a video tutorial of how to do this in our next post. **Update** Check out the video tutorial on how to add the See Current Offers link to your Yahoo Store
Good luck and if you need help or want us to do it for you... give us a call!
P.S. What type of offers should you have? Listen to our interview with Mike Ober from Yahoo Small Business from some awesome ideas on Ecom Experts
by: Shawna Seigel
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