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Yesterday we told you about
Clean Air Gardening. A Yahoo Store who really gets "it"
Lars recently conducted a
fantastic interview with Practical Ecommerce where he discusses the lessons he learned along the way.
“We don't really mess with super technical approaches to SEO. We just generate lots of unique, well-written content about our products. We spend a lot of time writing unique product descriptions."
In the article he discusses search engine optimization, pay per click, marketing, expenses, employees, social media, and everything in between.
It is wonderful to see a store owner who is so open and honest about what they do and how they do it. Definitely someone we can all learn from!
by:
Shawna Fennell
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