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Monday, December 15, 2008
If you remember correctly, back on December 1st we told you that Cyber Monday is not the busiest online shopping day of the year.
Mike Ober from Yahoo twittered to us watch out for December 8th, 9th, and 15th. He was right!!
According to a new press release by comScore, December 9th has turned out to be the largest online spending day on record!! This is very exciting news!
"Look for online retailers to continue to offer enticing last-minute deals, including discounts on expedited shipping, to spur a final wave of spending. In fact, some retailers are even willing to offer free shipping as late as December 18 this year with a guarantee that the shipment will arrive by Christmas Eve. It will be interesting to see the impact that this offer has in terms of pulling additional spending from retail stores to the online channel.”
Looks like Apparel is quickly growing online followed by books, flowers, and sports & fitness.
Message to Yahoo Store Owners - Shoppers are looking for deals and they are wanting to make sure they get their products on time! Today will be a big shopping day so make sure you give them the best of both worlds.
Remember... don't make them think!! Give them the information immediately so that they can purchase from you immediately as well.
by: Shawna Seigel
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