Wednesday, September 26, 2007
John Biundo has an article about his time at the San Jose SES. He outlines how to get the most out of attending a seminar or convention. Helpful hints on how to find the answers your looking for when you see experts at these events. The article is over at Searchenginewatch.com, and John is from Stone Temple Consulting.


by: Shawna Seigel



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Thursday, September 20, 2007
Yaro Starak at Entrepreneur's Journey has posted a blog about Ebay having more daily searches then Google. He got this info from a Stompernet video. Seems like a good opportunity to beef up sales. Give it a look.


by: Shawna Seigel



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Ross Dunn over at Searchengineguide.com has written a nice piece about optimizing for the Yahoo search engine. Gives a good view of little tweaks the can help you with getting higher in yahoo search. He covers aspects of website optimization, links, site explorer settings, and other considerations.


by: Shawna Seigel



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Wednesday, September 19, 2007
In our last newsletter we warned you - LESS
THAN FOUR MONTHS UNTIL THE HOLIDAY SEASON
– Well the news hasn't gotten any better - LESS THAN THREE
MONTHS
TO GO – Take a look at our list of "10 WAYS TO LOSE A SALE"! Find out now!

And our Pre-Holiday gift to you - A free review of your site to be sure you are ready! We will look at your site and suggest features that can increase your Conversion Rates!

Also in this issue:

*FREE PCI validation for your website

*Top 15 Conversion Rate Tools You Need

*Free Yahoo! Sponsored Search Setup - We can get that for you!

*Google SiteMaps

*FREE YStore! Classes

*New Yahoo Store Training Center


And much much more!!

Read this months newsletter now!






COUPONS FOR EVERYONE!!!!

Start increasing your sales today!






Yahoo! has now added coupons to the Starter Packages. PLUS they gave you an easy way to send out a promotional email and get more customers into your website!! Great news!!! Want to know how to send out those coupons? Click Here For Full Instructions






by: Shawna Seigel



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Jim Parent, over at Searchenginewatch.com has written a good piece about helping your site with local search. He provides 8 solid steps you can do to help your site. All of them are something you should be able to do yourself as well. So give it a read.


by: Shawna Seigel



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Friday, September 14, 2007
In order for Yahoo Shopping to pick up your items, you need to fill in the proper product URLs.

Yahoo will also do a feed to the search engines of your products. You want to make sure that they use the proper URLs as well.

If you go into store editor and click edit on your items, you will see the variable product-url at the bottom of the page.

For best results, you want each page to have its own unique product url in this variable. This way when the search engine or shopping search engine is fed the product name it also will be fed the page to go to in order to find the information.

You have to be careful, Yahoo will sometimes put in a product URL but it will not look like http://www.YOURURL.com/pageid.html.

Instead it will look like http://store.yahoo.com/yhst-000000000/pageid.html

The problem with this is that the search engines could see it as running multiple domains. This could get you in trouble with the search engines.

To be safe, make sure product url is filled in properly every time!

Need help? That is where we come in! We will take all pages within your store and fill in the proper product-url for each page.

Pricing begins at $50 for the first 1000 items and $25 for each additional 1000 or portion thereof.

To order, visit http://www.1choice4yourstore.com/product-urls.html


by: Shawna Seigel



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SEOchat.com has an article on critical mistakes to avoid. They cover server side redirects, redirecting, keyword density, and writing effective content. Read it use it help your Yahoo store today!


by: Shawna Seigel



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Tuesday, September 11, 2007
Seoroundtable.com has made a list of what they consider the best SEO marketing forums. It tells you who runs them and how long they have been around. Well worth your while to look at these SEO threads! Now read it use it and help your Yahoo store!


by: Shawna Seigel



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Friday, September 07, 2007
Over at Searchengineland.com, Danny Sullivan has written a nice piece on Meta tags. He outlines the history of them and talks about indexing and retrieval as well as which search engines so what with them. He also covers the issue of commas and spacing. Don't skip this article....ha ha.
Go read it decide what to do and help your Yahoo store!


by: Shawna Seigel



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Thursday, September 06, 2007
Searchengineland.com has a nice article on small business branding. I am looking forward to reading the next installation on this series. They provide some good examples , and show how or what you might need to do to stand out from competitors. Read it and use it to help your Yahoo store!


by: Shawna Seigel



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Tuesday, September 04, 2007
Matt Cutts was interviewed by randfish in an article (here) about no follow, links per page and the Value of directories. Matt gives some juicy info on no follow so everyone knows what Google thinks about it. Now read it and help your Yahoo store.


by: Shawna Seigel



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Bryan Eisenberg over at clickz.com has a great article on conversion rates. He talks about things like landing pages, site speed and others may not be aware of. Good article to read to help your Seo and PPC. Hope it helps your Yahoo store.



by: Shawna Seigel



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