Building, Expanding, Teaching, & Succeeding with Yahoo! Stores For 14 Years
Welcome to the 1 Choice Yahoo! Store Blog.
If you're new here, you may want to subscribe to our RSS feed. Don't like RSS? That's Ok!
Subscribe to our Blog and get email updates. You can also sign up for our monthly newsletter.
Thanks for coming by and please come back again soon!!
Wednesday, March 29, 2006
We are always learning here as anybody in the "Computer Related Industry" must do on a consistant basis to stay on top of the latest and greatest techniques and information.
I recently attended a marketing course that discussed some great information that I want to share with you!
First of all, 80% of all the household purchases are made or influenced by a woman.
Women also want and need as much information as possible as we are always gathering information. Do your products have the who, what, when, where, how, and why listed?
Females do not want a lot of fluff. But they do want details!
Another interesting fact, Seniors are shopping online more frequently. What do they look for? Security. They want a way to reach you. They need to see that contact information. Make them feel comfortable providing you with their credit card. They also like simple and easy to use websites.
So if you JUST take into account these 2 groups we find they basically want the same things....
Does your store provide the above?
Where do you shop? Would you shop at your store?
How can you improve on the 3 items above to increase your conversion rates?
On another note....I am catching up as quickly as possible from being out and looking forward to breathing again soon *laughing*
We have some exciting things yet to come including our YStore Newsletter, our new Affiliate Program, and an Online Event for Yahoo Store Owners!!!!
by: Shawna Seigel
Sign Up For Our Newsletter | Subscribe to our Blog | Subscribe To Our Radio Show
| Copyright 2000-2012 1 Choice 4 Your Store - The Yahoo! Store Design Experts. All rights reserved. |
|1 Choice 4 Your Store and its products are not associated with or endorsed by Yahoo! Inc. Yahoo!, and Yahoo! Store are registered trademarks of Yahoo! Inc. Click here for more copyright information.|