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Building, Expanding, Teaching, & Succeeding with Yahoo Stores For 9 Years | ||||
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Welcome to the 1 Choice
Yahoo Store Blog.
If you're new here, you may want to subscribe to our RSS feed. Don't like RSS? That's Ok! Subscribe to our Blog and get email updates. You can also sign up for our monthly newsletter or get to know Shawna by following me on Twitter. Thanks for coming by and please come back again soon!! Friday, July 03, 2009  Hi Everyone, First, let me apologize. Rarely do I cancel webinars or have to reschedule them. However, I had a huge problem on my hands and was unfortunately unable to be at my best Wednesday evening. I know many of you were looking forward to this webinar and I promise to make it up to you with some awesome goodies! Second, I have rescheduled the webinar for THIS Tuesday evening at 9:00 PM Eastern time. For those of you who signed up previously, you are already registered for the new date. You can still register now at: https://www1.gotomeeting.com/register/914933369 Thank you again for your support and understanding. You guys are the BEST! by: Shawna Fennell  Subscribe to our Blog  0 Comments Wednesday, July 01, 2009  Finding the RIGHT keywords is crucial to your success. Whether you are working on your search engine optimization, pay per click, conversions, or anything else involving your website... You need to know what keywords people are using to find your products. You also need to know what keywords people are using to find your competitors as well. The only way to learn this information is by doing your keyword research. However, most website owners do not know:
So that is what we will be discussing tonight at 9:00 PM Eastern. Sign up now by going to: I look forward to seeing you there! Sincerely, Shawna Fennell P.S. Did you read my article about using blogs to increase your search engine rankings? It was included in this month's newsletter and has been a HUGE hit! by: Shawna Fennell Subscribe to our Blog 0 Comments Tuesday, June 30, 2009  I have been asked this question quite a bit recently and thought I should probably answer the question in more detail on our blog. Problem: You create a brand new website and you want to get the search engines finding this website right away. What do you do? Possible Solution: Start submitting your website to every single directory and search engine known to mankind. Yes, this will let the search engines know that you are here. However, it could take your website longer to get indexed this way. Here is what Google has to say on the subject: "Inclusion in Google's search results is free and easy; you don't even need to submit your site to Google. Google is a fully automated search engine that uses software known as "spiders" to crawl the web on a regular basis and find sites to add to our index. In fact, the vast majority of sites listed in our results aren't manually submitted for inclusion, but found and added automatically when our spiders crawl the web." So how do you get your website found on other websites for Google to find faster? Possible Solution: Start getting as many links to your website as possible by trading links with everyone and anyone. Again, this is not really what Google had in mind either. If you want natural rankings, then you have to work on getting links to your website naturally. Here are a few recommendations: Since you have an ecommerce website, it would be only natural to have your products listed in different shopping search engines. This would also help you to get links into your website. Since you have a new ecommerce website, it would be only natural to write a press release announcing the opening of your new online store. This would also help you to get links into your website. Now it is time to throw in the secret sauce that I use for our customers and let me tell you, this works the fastest EVERY single time. Plus, it's all natural! The Secret Sauce Recipe Create your own blog for your ecommerce website. BUT Instead of using Wordpress software, use Blogger. Yes, Blogger is not as fancy as Wordpress and perhaps you do not get as many fancy shmancy features. However, Blogger is owned by Google and it is amazing how quickly your posts will get picked up! PLUS You NEVER have to worry about updating the software, installing important upgrades, and hackers injecting SEO killers either. Blogger takes care of it all for you so that you can concentrate on your ecommerce website which is FAR more important. During setup, make sure to set up your Blogger account to FTP directly to your ecommerce URL. Now all you need is the final secret ingredient, POST UNIQUE CONTENT DAILY! Yeah, I screamed that. Sorry. But it is the most important part of the recipe. You cannot just throw up a blog and forget about it, especially in the beginning. You need to be writing on your blog once a day with great new fresh unique content. This will help Google learn you have a wonderful new website, you are adding fresh content, Google needs to constantly be indexing your website for the latest updates, and other search engines will fall in line as well. Follow these tips and your website will usually get picked up faster than a quarter dropped in a casino! P.S. I have created a video for Yahoo Store owners showing you step by step how to set up your FTP settings with the Yahoo Store or we can design and set up your blog for you. by: Shawna Fennell Subscribe to our Blog 8 Comments Thursday, June 25, 2009 I have been talking quite a bit about using Twitter for Business. One person that you should definitely follow and learn from is Zappos CEO, Tony Hsieh. He understands how to bring together the perfect amount of personal, business, and humor to his Tweets. Check out the video below where we examine some of Tony's tweets. P.S. We still have some Twitter for Business CD's left over from Internet Retailer. Grab your copy before they are all gone! by: Shawna Fennell Subscribe to our Blog 0 Comments Wednesday, June 24, 2009  We went to Internet Retailer fully armed with TONS of Twitter for Business CD's. However, we found about 100 more tucked away when we got back home. If you did not get your copy of Twitter for Business CD at Internet Retailer, we will ship a copy to you for the price of shipping and handling. OR You can order the entire kit for half off :) Once these extras are gone... so is this special! Get your Twitter for Business CD or Kit now! by: Shawna Fennell Subscribe to our Blog 0 Comments Tuesday, June 23, 2009  Creating promotional videos is something that not everyone can do and that's generally because there aren't many guides that show you how to do them correctly. A lot of them focus on the visual part of the promo video which is wrong. In fact there is one key element that can make your promo video increase your sales, and if you do it wrong, it'll drop your sales. If your promotional videos are not created in high quality, you can kiss your product conversions goodbye. You see...promo videos are similar to your sales letter, but a lot shorter. The advantage is you can often press emotional hot buttons quicker and appeal to audio/visual people. We have a new video series with 6 content packed videos that will show you step by step how to create a basic, yet professional promotional video. PLUS - We are including some extra goodies when you order the back-up CD - Lots of royalty free music to use in your videos! Check out the Promotional Video Series now! by: Shawna Fennell Subscribe to our Blog 0 Comments **NEW** Learn How Easy It Is To Open A Yahoo StoreAre you ready to learn how easy it is to open a new Yahoo Store for business in just 5 easy steps? Within an hour we will go through each step and open our new Yahoo Store for business! It really is that easy. Sign up now and see for yourself! Wed, Jun 24, 2009 2:00 PM - 3:00 PM EDT Sign up URL: https://www1.gotomeeting.com/register/277339377 **NEW** Customize Your Yahoo Store Shopping CartLearn how easy it is to customize your Yahoo Store shopping cart and start increasing your conversion rates. Wed, Jun 24, 2009 9:00 PM - 10:00 PM EDT Sign up URL: https://www1.gotomeeting.com/register/793745833 by: Shawna Fennell Subscribe to our Blog 0 Comments I love being a partner with Yahoo! This year alone we have helped over 500 store owners open brand new Yahoo Stores. We just got in some fresh new coupons where you can try out the Yahoo Store for FREE for 2 months. This will give you a chance to see how friendly the Yahoo Store is and let me tell you.... Once you get started with the Yahoo Stores, you get addicted! At one time, I had over 10 stores!! Now I love helping people creating the future they desire. You are probably wondering how the Yahoo Store works. No problem! Join me tomorrow at 2:00 PM Eastern for our Open for Business Webinar and I will show you. Sign up at: https://www1.gotomeeting.com/register/277339377 Are the Yahoo Stores SEO friendly? Watch the video below and you tell me :) After you have watched the video, give our office a call and find out how you can get your 2 months free. Just call 888-312-7839 by: Shawna Fennell Subscribe to our Blog 0 Comments Sunday, June 21, 2009  Happy Father's Day to all you wonderful Dads out there! I know that I would not be here today without the love and support from the two men who raised me - My Daddy and My Poppa. They are two wonderful men who mean the world to me and in honor of them our family wants to help your family. We have issued a $100 Gift Card to you with no minimum spending. Yes you heard me right. We did this for Mother's Day as well and many store owners were able to get some awesome upgrades for their store! If you are looking at purchasing a design package, give Rene a call in our office this week and she will give you the hook up! Just use coupon code dad09 to receive your $100 Gift Card, but hurry! It expires on Friday. http://www.1choice4yourstore.com/ Sincerely, Shawna Fennell 1 Choice 4 Your Store P.S. Your coupon code is good for any design package or feature from our Build Your Own Package page. by: Shawna Fennell Subscribe to our Blog 0 Comments Wednesday, June 17, 2009 Hey Guys :)
We have been super busy here in Boston and have not had a chance to post the awesome education here at Internet Retailer. But NO worries...we will be posting the information this weekend so you get all the good stuff! by: Shawna Fennell Subscribe to our Blog 0 Comments |
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