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Wednesday, March 17, 2010

If you are using Blogger software for your blog, you may have noticed a new warning that states that you will not be able to use FTP after May 1st.

I wrote you an email about this change the day it happened. I also told you that we would find a new home for our blogs that was SEO friendly and design friendly as well.

Although it took a little longer than I wanted, we now are ready to go with the conversions.

After much testing, I am happy to report we are ready to convert your blogs over to WordPress.

http://www.1choice4yourstore.com/blog-transfer-order.html

The process takes about 4-8 business days to complete due to high demand.

The pricing RIGHT NOW is $250.00

As we get closer to the May 1st deadline, the price will go up to $500.

Please hit reply or call us at 888-312-7839 if you have any questions.

Again, the link to convert your blog is located at:

http://www.1choice4yourstore.com/blog-transfer-order.html


by: Shawna Fennell

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Monday, March 15, 2010
When it comes to Twitter, business owners ask the same questions:

Should I use my name or my business name?

Should I put a picture of myself or use my logo?

Should I talk about myself or should I just talk about business?

How should I set up my account?

What keywords should I use?

Today on Ecom Experts we are going to answer those questions.

http://www2.webmasterradio.fm/chat/

Today we are going to be discussing Twitter For Business.

How can you use Twitter and what the heck do you tweet about once you get an account?

Join me LIVE at 6:00 PM Eastern by going to:
http://www2.webmasterradio.fm/chat/

You can listen live, chat with friends, and learn the best way to use Twitter for your business.

Sincerely,

Shawna Fennell

P.S. Did you read our newsletter from this month? I show you how one of my favorite websites lost 3 sales in 2 weeks by making some big email marketing mistakes.
http://www.1choice4yourstore.com/march-2010-news.html


by: Shawna Fennell

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OMG I am so excited!! 1 Choice now has a jingle! Made by LoveJingles, it is so COOL! Can you tell I am excited?

Lyrics:
There's only 1 choice 4 your store
If you want to be successful
Shawna will build the store with you
Until you happily shout Yahoo!
1 choice for you
And for your store
Just one choice will do
To expand and explore
For both Yahoo! and you
1 choice 4 your store


 




by: Shawna Fennell

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Friday, March 12, 2010
In this month's newsletter I want to talk to you about email marketing.

http://www.1choice4yourstore.com/march-2010-news.html

I love sending emails for store owners. It is so exciting! Push a button and sales just start pouring in from left and right -

If it's done the right way.

Today I am going to show you 3 HUGE mistakes one of my favorite online stores made.

http://www.1choice4yourstore.com/march-2010-news.html

Did it cost them a few sales? Absolutely.

They lost a minimum of 3 sales in just two weeks from me alone.

Find out what this website did and how you can avoid making the same mistakes now in this month's newsletter:

http://www.1choice4yourstore.com/march-2010-news.html

Sincerely,

Shawna Fennell

P.S. Truste is letting 1 Choice customers grab up their privacy seal for $199 for a limited time only. If you are looking to increase sales, you may want to check out this special offer.  http://www.truste.com/channel/1choice_offer.html


by: Shawna Fennell

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Tuesday, March 09, 2010
Last night I had the pleasure of interviewing Michael Whitaker from Monitus.com

We discussed web analytics for small online retailers and conversion optimization tips.

My favorite part was discussing how we learned that one of our links sucked and how we fixed it. Yep, it was a good one!

You will have to listen to the full interview to find out more.


Here are the links we discussed during the show:

Google Website Optimizer Calculator:
https://www.google.com/analytics/siteopt/siteopt/help/calculator.html

Ecom Mastermind Group
http://www.ecommastermind.com/

End of the month Ecom Question and User Testing
http://www.ecomquestion.com/

Survey for Webinar Wednesdays
http://www.surveymonkey.com/s/KB5FZDR

Yahoo Store Tips & Tricks Book
http://www.ytimes.info/yahoo-store-tips-and-tricks.html

Steve Krugs Book - Rocket Surgery Made Easy


by: Shawna Fennell

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Monday, March 08, 2010
One of the most critical aspects of your business is understanding what your customers are doing once they reach your website.
  • Are they coming in and leaving immediately?

  • Are they coming in and not finding what they are looking for?

  • Are they coming in and finding what they are looking for but, they are not buying?
All of these questions and more can be answered with analytics.

However, most business owners don't know where to look, don't know what to do with the data, or don't know where to start.

Our goal today on Ecom Experts is to help you find those answers.

Join me today at 6:00 PM Eastern as I interview Michael Whitaker from Monitus.com on WebmasterRadio. You can listen live, chat with friends, and ask your questions by going to:

http://www2.webmasterradio.fm/chat/

Plus, when you join us live... I will be discussing the upcoming Ecommerce Mastermind Group that is starting next week.

I look forward to seeing you there at 6:00 PM Eastern!

Don't forget to go to:

http://www2.webmasterradio.fm/chat/

Take care for now. 


    by: Shawna Fennell

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    Tuesday, March 02, 2010
    What an AMAZING weekend I had. The New Life Event, my birthday, and I got ENGAGED!!

    This had to be the best weekend of my ENTIRE life.

    The New Life Event was more than I could ever ask for. I made new friends, I had so much fun, and I got to learn.

    Honestly, what more could a girl ask for?

    However, just like you... I have a long list of to do's.

    So I wanted to share my To Do List with you so you know what is going on.
    1. Getting everyone their prizes - Gave that task to momma
    2. Putting up all the rebroadcasts of the webinars - This will be my #1 task now
    3. After uploading each one, announcing the rebroadcast is available via our New Life Event Blog.
    4. Signing up the New Life Event for Itunes - Uploading one new audio file a week
    5. Answering all emails, twitter, and facebooks - As much as I love all of you and so badly and want to talk to all of you right now.... I have over 400 people I have to get back to. I know I can help you more if I get those videos uploaded first. So PLEASE forgive me. I promise I will get back to you. Just please please please give me a few days pretty please :) You know I loves you all!
    6. Setting up the Ecom Mastermind Group - MORE LEARNING FOR ALL!
    So that is my top priority and I wanted to let you all know what is on my mind.

    What is your top priorities after this weekend?


    by: Shawna Fennell

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    Monday, March 01, 2010
    Yes you read the subject right.
    Today on Ecom Experts starting at 6:00 PM ET we are going to give one lucky winner a full year of the Truste's Privacy Seal - at no cost to you.
    They normally charge $499 a year for this service. 1 Choice customers get this service for $199 but, tonight someone will WIN this wonderful tool to increase your sales.
    The Truste Privacy Seal will help you to increase sales by letting your customers know that you value, honor, and respect their privacy.
    So, what do you have to do to win?
    Just join me tonight on my radio show Ecom Experts at 6:00 PM ET.
    You will be able to listen to our show, chat with friends, and hopefully win this awesome prize :)
    PLUS, we are going to do some announcements tonight (so excited).
    • An Ecommerce Mastermind Group
    • New Life Event Follow-Up Information
    • Shawna's HUGE surprise last night at her birthday party
    I look forward to seeing you there!!!
    Sincerely,
    Shawna Fennell
    1 Choice
    P.S. If you didn't make our New Life Event this weekend, WOW did you miss out.


    by: Shawna Fennell

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    Friday, February 26, 2010
    Trying to decide which platform to use for your ecommerce store is never easy, especially when you have to pay for all the really good ones.

    How do you know if you will REALLY like it? Why do you need to pay just to see if you can figure the dang thing out?

    Well thanks to Yahoo Small Business, you can try out a Yahoo Store for free.

    However, I have to warn you...

    Once you try out the Yahoo Store Platform, you will LOVE it!

    It is SUPER easy, it is SUPER scalable, and it is SUPER search engine friendly.

    What does all that mean?
    • It means that you can have your store up and running within a few hours instead of months.
    • It means that your products and your website are going to be found in the search engines.
       
    • It means you are going to start making money faster.

    So how do you get your hands on a free trial?

    Join us for the New Life Event Webinar Series starting today at 4:00 PM ET.

    Paul Boisvert from Yahoo! Small Business is giving away a 6 month free rent coupon today during his webinar at 7:00 PM ET. You can open a Merchant Solutions Starter or Standard Account. That saves you over $200!

    PLUS we will be giving away lots and lots of 2 Month's Rent Free Yahoo Stores all throughout the weekend. That is going to save you almost $80!!

    Sign up now on the New Life Event website for awesome education, lots of great prizes, and much MUCH more!

    http://www.newlifeevent.com/

    Make sure to sign up now!


    by: Shawna Fennell

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    My goal has and will always be to bring you the VERY best in education.
     
    How much would you spend to get training from:
    • Paul Boisverst with Yahoo Small Business teaching you the basics of Ecommerce for conversion and increased revenue.
    • Andy Cotten from Yahoo Search Marketing teach you the best practices of pay per click marketing.
    • Michael Whitaker (who wrote one of the first books about Yahoo Stores) talk about Internal Site Search analysis.
    • Trevor Claiborne from Google showing you amazing information and techniques Google uses to optimize THEIR pages.
    • Chris Malta our friend from Worldwide Brands showing you how to make a profit from drop shipping.
    • PriceGrabber explaining whether or not your products should be in shopping comparison websites.
    • Shawna Fennell (that's me!) will be showing you how to get traffic to your website - with absolutely no money down. Plus, the secrets of writing unique content.

    • and much MUCH more.
    Most people spend anywhere from $2,000 - $5,000 for this education.
     
    However, as usual, we make sure that you are getting this training at no cost to you.
     
    You do not have to travel, you do not have to pay for hotels, all you have to do is turn on your computer and join us for a weekend of learning for a lifetime of earning.
     
    Plus, our speakers are giving out over $20,000 worth of products and services during the live webinars.
     
    Make sure to sign up today. Seating is limited and you do not want to be left out!
     
    http://www.newlifeevent.com/


    by: Shawna Fennell

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