Welcome To 1 Choice 4 Your Stores Yahoo Store Blog Packed With News, Information and Tips and tricks written specifically for Yahoo Store Owners By Store Owners covering Marketing, Design, SEO, and a whole lot more!
Tuesday, May 13, 2008
We had a great interview yesterday with Peter from www.felicite.com (also www.ewish.com) on our radio show.

If you have ever wanted to try out a gift registry service for your store, now is the time! Mention that you heard about their service from the Power Hour Radio Show and you get $50.00 off.

This is a great way to increase your revenue! Listen to the show archive below.

Peter DiSalvo, VP of Marketing for Felicite.com explains more about gift registries. Gift registries are not just for babies and weddings. Registries are being made for birthdays, anniversaries, and many other special occasions. The people registering are looking for many type of products ranging from baby gifts to hunting items. If you are selling a product online, chances are that someone wants that product in their gift registry. Listen now to learn more.
http://www.felicite.com
Peter DiSalvo, VP of Marketing for Felicite.com explains the best tips and practices when adding a Gift Registry to your website. These tips can help you to increase your revenue by 15% or more when using a registry service. Peter offers our listeners a discount and risk free guarantee. Listen now for more details.
http://www.felicite.com


by: 1 Choice 4 Your Store

Monday, May 12, 2008

Today on the Yahoo Store Power Hour we will be speaking with Peter
DiSalvo VP of Marketing for Felicite.com

Our discussion will include how your store can add additional
revenue by adding a gift registry to your website. We will also be
discussing when is the right time to add a registry, what are the
right products for a registry, and provide you with tips you need
to know to be successful.

Join us live today at 6:00 PM Eastern Time (3:00 PM Pacific) at:

Click to go to Live Show

Don't forget that you can catch our archives as well. Our archives include
great education on analytics, press releases, search engine optimization, and much more.

Check out our archives now!

Shawna Fennell
Host of Yahoo Store Power Hour







by: 1 Choice 4 Your Store

When Matt Cutts (Google Engineer) talks about SEO, we all perk up and listen with both ears. He offers an amazing video about your website and SPAM. Specifically what you should not do.

Great video... great information

Highly recommended and only takes 9 minutes and 10 seconds to watch.

Watch Matt Cutts video now


by: 1 Choice 4 Your Store

Tuesday, May 06, 2008
Did you miss out yesterday on the AWESOME press release information?

No problem! You can catch out archives :)

Joe Beaulaurier, Marketing Manager for PRWeb explains exactly what SEO is
and why all ecommerce sites need to focus on their search engine
optimization. Great content is not always enough and press releases can help
take your site to the next level. Do you know how and where to find the
keywords customers are using to find you and your products? Joe Beaulaurier
also offers tips on how to find niche keyword phrases and bring in customers
to your website that are ready to purchase from you today.
http://www.prweb.com




02 - Tips for Writing Online Press Releases with PRWEB

Is there a difference between online press releases and what we normally
think of sending to our local media? Absolutely! Joe Beaulaurier offers tips
and advice for getting the best results from your online press releases.
Also included, top 7 reasons to write a press release today!

http://www.prweb.com



by: 1 Choice 4 Your Store

Monday, May 05, 2008
Today's Yahoo Store Power Hour Radio Show is focusing on Press
Releases and your search engine optimization.

Can you use press releases to increase your search engine rankings?

Absolutely!

A good press release can also help bring customers into your
website as well.

Our guest today is Joe Beaulaurier from PRWeb. You will learn how
to create online press releases, find newsworthy topics, how to
find important keywords and phrases, much more!

The Yahoo Store Power Hour is live 3:00 PM to 4:00 PM for our west
coast listeners. If you are on the east coast 6:00 PM to 7:00 PM.

You can listen live at:
www.wsradio.com

PLUS if you have questions during the show, you can call in toll
free at 877-474-3302.

Sincerely,

Shawna Fennell
http://www.powerhourradioshow.com/


by: 1 Choice 4 Your Store

Friday, May 02, 2008
I am very proud and excited to tell you about the first and ONLY
radio show program for Yahoo Store Owners. Brought to you by 1
Choice, the Yahoo Store Power Hour airs live every Monday at 3:00
PM Pacific and 6:00 PM Eastern.

If you cannot catch our live show, you can always visit our
archives! In our archives you will find fantastic information on
Analytics as well as Merchant Accounts.

Coming up this week, PRWeb will be discussing how press releases
can help your store!

Check out 1 Choice’s Yahoo Store Power Hour today!

http://www.powerhourradioshow.com

Oh and before I forget…

We want you to be our guest!

We are looking for Yahoo Store owners to share their story. How did
you get started? How long did it take you to succeed? Help other
store owners who are just starting out by giving them a little
information.

If you want to share your URL, it will be listed on WSRadio.com as
well as on the Power Hour website as well.

These are great nonreciprocal links for your website!

Email us at info@powerhourradioshow.com and tell us why you would
make a great guest!

Sincerely,
Your Host… Shawna Fennell
CEO
1 Choice 4 Your Store



by: 1 Choice 4 Your Store

Wednesday, April 30, 2008
Great post from Search Engine Land on search algorithm:

The Algorithm. If an SEO had a nickel for every time that phrase was mentioned in a day... Over time we've become more comfortable with the main triggers that affect search rankings. But, it's leveraging the sum of all factors that can really give you an advantage over the competition.

View entire post


by: 1 Choice 4 Your Store

Tuesday, April 15, 2008
Yesterday our very first radio show kicked off with a bang!
Unfortunately though, today is tax day *ick*

So I wanted to do something fun! Like give a discount to our
customers who need some work done on their website.

So for today only we have a special coupon for you. Use coupon code
"taxday" for 15% off any package or RTML features.

Or

Purchase any package and get a free blog that will match your new
design. Blogs are great for your search engine optimization! Just
put in the comments area of your order, "Free Blog." We will take
care of the rest!

Visit us today and increase your traffic and conversion rates with
a new design!

P.S.

Thursday we will be having a webinar discussing tips and tricks in
store editor! Click for more details


Sincerely,

Shawna Fennell
www.1choice4yourstore.com


by: 1 Choice 4 Your Store

Thursday, April 10, 2008

Yahoo Search Marketing sent over an email that I had to post over here in case you missed it!

Enjoy!!

Would you like to learn more about your new Yahoo! Search Marketing account and have your questions answered by our knowledgeable team?

Great news: Our free "Getting Started" webinar series is designed to teach you the key principles of your new Yahoo! Search Marketing account, and is a quick and easy way to ensure that you're taking full advantage of your account.

What We'll Cover
Webinar #1: Key Terms, Account Interface and Structure

  • How the Sponsored Search product works
  • The account structure and the elements at each level
  • A high-level review of each main section of the account interface

Webinar #2: Creating a New Campaign
An eight-step process that includes:

  • Adding keywords using the keyword selector tool
  • Creating two ads to test performance
  • Geo-targeting and match types

Webinar #3: Keyword and Ad Tips and Best Practices

  • How adding keywords can lead to an increase in traffic and an overall improvement in your account's effectiveness
  • Ensuring keywords are related to the content, theme and purpose of your web site
  • Using match types and excluded words
To Register:
Click one of the webinar links above or in the box to the right to go to the Registration Page. First-time registrants will need to create a password of between 4 and 32 characters. Please write down your password--you will need it to access the webinar.

Yahoo! Search Marketing staff will be available during each webinar to answer your questions.

Webinar #1:

Key Terms, Account Interface and Structure
4/17/08 - 11:00 a.m. PDT


Webinar #2:

Creating a New Campaign
4/22/08 - 1:00 p.m. PDT


Webinar #3:

Keyword and Ad Tips and Best Practices
4/29/08 - 10:00 a.m. PDT

Length: Webinars 1 and 3, one hour each; Webinar 2, 1½ hours.



by: 1 Choice 4 Your Store

Friday, April 04, 2008
If you haven’t heard by now, 1 Choice is giving out 50 FREE conference passes to the upcoming 2008 Spring E-Commerce Summit in New Orleans April 22nd. Why? I love education. Education is power! Some of the speakers that I saw at SES NY will be at E-Commerce Summit. I want you to see these amazing speakers because they can help you to grow your business!


I will also be speaking at this event as well!

These tickets are full access passes. You will be able to attend all classes, all networking lunches and dinners, and more!

You have the President of eBay Global Marketplace Operations as one of the Keynote speakers. Ted Murphy founder of Izea is the Keynote Speaker the next day. Brian Eisenberg who wrote the AMAZING book "Call to Action" will be speaking. His book is opened from my desk at least twice a week! Brad Fallon, Microsoft, Google, Amazon, Mike Ober from Yahoo, and yours truly will be speaking at this conference.

Here is truly the awesome part....

The day after the conference, they are having an optional volunteer day with Habitat for Humanity to help build homes in New Orleans. 1 Choice will be there and we hope you will be too!

So, if you are ready to come to New Orleans for this amazing conference you have to do 2 things:

1. Make sure to leave enough time to say hi to me!

2. Go to the website listed below asap to get 1 of 50 free passess!

If you are a little slow getting to your free pass, 1 Choice asked nicely for a discounted rate for our customers. ECMTA has given a $100.00 discount to all of our customers who miss out on the first 50 tickets. That's a 25% discount!!


Get your free conference pass now

Now, if you are still wondering if you should come, ECMTA has promised us that companies at the tradeshow will be offering amazing discounts and specials for attendees of this conference.

It just gets better and better right???!!!

I had an interview with Cresta and Jonathon of ECMTA during the SES NY show. The sound may not be the best as we were at the tradeshow, but the content is unreal!

So let's go to New Orleans together and enjoy great education, great deals, great people, and give back to a community as well.

Sincerely,



Shawna Fennell



by: 1 Choice 4 Your Store



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